A print collateral designer is responsible for creating visually appealing and effective printed materials that convey a brand's message and connect with the target audience. They collaborate closely with clients or stakeholders to understand their goals and requirements for various print materials such as brochures, flyers, posters, business cards, and more. Using their design skills and creativity, they develop layouts, select fonts, colors, and imagery to create cohesive and engaging designs. Print collateral designers have a strong attention to detail and understanding of print production processes to ensure the final products are of high quality. They stay updated with design trends and industry standards to create innovative and impactful designs. A print collateral designer combines artistic flair, technical skills, and a strong understanding of branding to create print materials that effectively communicate a brand's identity and message to its target audience.